Full-Service Technology, ERP, and Publishing Partner for Growing Businesses
( Based in USA )
We're Beta Gen Technologies — we build websites and software, support Odoo and NetSuite ERP, keep books current, and publish books. Based in Richmond, VA.
BETA GEN©
STUDIOS
( Scroll )
(About Us) We don’t do cookie-cutter campaigns. We build bold ideas, powered by AI and human creativity, that push boundaries and spark growth.
Beta Gen Technologies was founded to help startups and growing businesses turn ideas into digital experiences that deliver real results We saw too many websites and apps built without a clear connection to business outcomes
From the start we combined strategy, design, development, and growth marketing into one accountable team so every part of your digital ecosystem works together We architect digital ecosystems not just websites
We began by helping small teams launch MVPs, scale apps, and optimize their online presence Over time we have grown alongside our clients, providing clarity, creating experiences that convert, and driving sustainable growth
Our story is about outcomes over outputs, ecosystem thinking, and speed with rigor We are committed to turning technology and strategy into lasting impact
LATEST WORKS
( Where strategy meets imagination. )
“BGT completely reshaped our digital presence. Their mix of AI insights and bold design cut our bounce rate by 40% and doubled conversions. What stood out was how invested they were — not just an agency, but a partner who genuinely cared about our success.”
“Throughout my career, I’ve worked with many creative teams—but none as reliable as Zeyna. They think ahead, understand the vision instantly, and deliver with precision. Collaborating with them doesn’t just make projects smoother — it elevates the entire outcome.”
Emma Rodriguez
Head of Marketing at NovaTech
OUR PROCESS
1. Discovery & Planning
We gather everything about your business, your goals, and your vision. This starts with a welcome call where we get to know your business and talk through how we can help. No design work happens yet; this phase is entirely about understanding what we are building and why.
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Research
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Brand Discovery
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Insights
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User Understanding
2. Design Concepts
We design one or two homepage mockups in different visual styles. You are choosing a direction, not a finished product yet.
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Positioning
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Roadmap
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Content Strategy
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UX Strategy
3. Design Revisions
Once you pick a direction, or if neither concept landed, we revise. Revisions on the homepage design are unlimited. We keep refining until you tell us you love it. We would rather take an extra round than lock in a look you are settling for.
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UI/UX Design
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Web Development
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Protototyping
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Creative Production
4. Staging Build, Homepage
We build the approved homepage design on a staging link, so you can see it live rather than as a flat image.
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UI/UX Design
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Web Development
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Protototyping
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Creative Production
5. Full Review
We go back and forth on the complete site until everything is set. This is the last chance to catch anything before launch.
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UI/UX Design
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Web Development
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Protototyping
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Creative Production
6. Deployment
We deploy the finalized, approved site to your live domain.
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UI/UX Design
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Web Development
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Protototyping
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Creative Production
WHAT WE DO?
( Our Capabilities )
Navigating change with wisdom. We build success through strategy, design, and technology.
WordPress & CMS Websites
Define who you are. Shape how the world sees you.
We uncover what makes your brand meaningful and build a strategic foundation that drives long-term impact. Through deep discovery and positioning, we create clarity and purpose.
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Brand Discovery
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Research
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Brand Positioning
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Messaging Framework
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Brand Architecture
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Competitive Audit
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Market Differentiation
Custom-Coded Websites
Define who you are. Shape how the world sees you.
We uncover what makes your brand meaningful and build a strategic foundation that drives long-term impact. Through deep discovery and positioning, we create clarity and purpose.
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Brand Discovery
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Research
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Brand Positioning
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Messaging Framework
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Brand Architecture
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Competitive Audit
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Market Differentiation
E-Commerce Stores
Define who you are. Shape how the world sees you.
We uncover what makes your brand meaningful and build a strategic foundation that drives long-term impact. Through deep discovery and positioning, we create clarity and purpose.
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Brand Discovery
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Research
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Brand Positioning
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Messaging Framework
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Brand Architecture
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Competitive Audit
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Market Differentiation
UI/UX Design & Prototyping
Define who you are. Shape how the world sees you.
We uncover what makes your brand meaningful and build a strategic foundation that drives long-term impact. Through deep discovery and positioning, we create clarity and purpose.
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Brand Discovery
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Research
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Brand Positioning
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Messaging Framework
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Brand Architecture
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Competitive Audit
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Market Differentiation
Hosting, Cloud & Website Care
Define who you are. Shape how the world sees you.
We uncover what makes your brand meaningful and build a strategic foundation that drives long-term impact. Through deep discovery and positioning, we create clarity and purpose.
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Brand Discovery
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Research
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Brand Positioning
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Messaging Framework
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Brand Architecture
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Competitive Audit
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Market Differentiation
Logo, Brand Identity & Animation
Define who you are. Shape how the world sees you.
We uncover what makes your brand meaningful and build a strategic foundation that drives long-term impact. Through deep discovery and positioning, we create clarity and purpose.
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Brand Discovery
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Research
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Brand Positioning
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Messaging Framework
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Brand Architecture
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Competitive Audit
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Market Differentiation
Cybersecurity
Define who you are. Shape how the world sees you.
We uncover what makes your brand meaningful and build a strategic foundation that drives long-term impact. Through deep discovery and positioning, we create clarity and purpose.
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Brand Discovery
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Research
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Brand Positioning
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Messaging Framework
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Brand Architecture
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Competitive Audit
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Market Differentiation
Data & Analytics
Define who you are. Shape how the world sees you.
We uncover what makes your brand meaningful and build a strategic foundation that drives long-term impact. Through deep discovery and positioning, we create clarity and purpose.
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Brand Discovery
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Research
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Brand Positioning
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Messaging Framework
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Brand Architecture
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Competitive Audit
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Market Differentiation
Virtual Services & Staffing
Define who you are. Shape how the world sees you.
We uncover what makes your brand meaningful and build a strategic foundation that drives long-term impact. Through deep discovery and positioning, we create clarity and purpose.
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Brand Discovery
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Research
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Brand Positioning
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Messaging Framework
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Brand Architecture
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Competitive Audit
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Market Differentiation
Technology & Growth Consulting
Define who you are. Shape how the world sees you.
We uncover what makes your brand meaningful and build a strategic foundation that drives long-term impact. Through deep discovery and positioning, we create clarity and purpose.
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Brand Discovery
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Research
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Brand Positioning
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Messaging Framework
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Brand Architecture
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Competitive Audit
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Market Differentiation
Years of Experience Indsutry Awards Customer Satisfaction Rate Locations Years of Experience
( Leadership ) A team of thinkers, builders, and
creators passionate about impact.
Aileen Cohen
CEO
Killian Pham
Chairman
Mekhi Barrera
Sales Manager
Beatrice Rose
Project Manager
Maren Newman
Accounts Manager
Our leadership team brings years of experience across branding, design, technology to help our clients grow with confidence.
WE ARE HIRING!
WE ARE HIRING!
We’re always looking
for talented people.
We’re a growing team shaping brands and building digital experiences. Ready to be part of something great?
( Open positions )
Senior UI/UX Designer
We’re looking for a Senior UI/UX Designer who believes design should be both beautiful and functional. You’ll work closely with our strategy and development teams to create world-class digital experiences.
( Location )
Remote / Hybrid
( Type )
Full-Time
( Responsibilities )
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Design user-centered interfaces and digital products
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Create wireframes, prototypes and design systems
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Collaborate with developers to ensure perfect handoff
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Work on web, mobile and interactive projects
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Improve usability through research and testing
( Requirements )
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4+ years of UI/UX experience
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Strong portfolio of digital product design
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Proficiency in Figma and prototyping tools
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Work on web, mobile and interactive projects
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Understanding of UX principles and design systems
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Attention to detail and pixel-perfect execution
Front-End Developer
We’re looking for a Senior UI/UX Designer who believes design should be both beautiful and functional. You’ll work closely with our strategy and development teams to create world-class digital experiences.
( Location )
Remote / Hybrid
( Type )
Full-Time
( Responsibilities )
-
Design user-centered interfaces and digital products
-
Create wireframes, prototypes and design systems
-
Collaborate with developers to ensure perfect handoff
-
Work on web, mobile and interactive projects
-
Improve usability through research and testing
( Requirements )
-
4+ years of UI/UX experience
-
Strong portfolio of digital product design
-
Proficiency in Figma and prototyping tools
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Work on web, mobile and interactive projects
-
Understanding of UX principles and design systems
-
Attention to detail and pixel-perfect execution
Brand Designer
We’re looking for a Senior UI/UX Designer who believes design should be both beautiful and functional. You’ll work closely with our strategy and development teams to create world-class digital experiences.
( Location )
Remote / Hybrid
( Type )
Full-Time
( Responsibilities )
-
Design user-centered interfaces and digital products
-
Create wireframes, prototypes and design systems
-
Collaborate with developers to ensure perfect handoff
-
Work on web, mobile and interactive projects
-
Improve usability through research and testing
( Requirements )
-
4+ years of UI/UX experience
-
Strong portfolio of digital product design
-
Proficiency in Figma and prototyping tools
-
Work on web, mobile and interactive projects
-
Understanding of UX principles and design systems
-
Attention to detail and pixel-perfect execution
+9 More
Stay inspired with perspectives on design, strategy and digital growth.
( Blog & Insights ) Exploring the future of brand and digital experiences.
