Madison Ave Boutique

E-commerce, Website

Delivered by the Beta Gen Technologies team

Sector: Women's fashion boutique
Website: madisonaveboutique6.com

Credits

Delivered by: Beta Gen Technologies team
Our role: Logo and brand identity, website design, website development, hosting, maintenance and security support

Overview

Madison Ave Boutique sells women's clothing and accessories online and from its store in Berlin, Maryland. The website organizes a large, changing range by category, season and trend, so shoppers can browse by what they need or by what is new.

Designed and developed by the Beta Gen Technologies team, who also created the logo and brand identity. The team hosts the site on its own servers, maintains it and helps keep it secure.

First screen of the Madison Ave Boutique homepage on desktop

The client

Madison Ave Boutique is a women's fashion boutique offering on-trend looks at accessible prices. Its range covers dresses, tops, bottoms, outerwear and accessories, with private shopping appointments for its VIP customers.

Highlights

Category menus with subcategories, from wedding-guest dresses to denim and jewelry
Hot and weekly trend carousels with quick view and variant selection
Shop-by-category image grid
Seasonal edits, collection spotlights and a clearance section
Product pages with size selection, add to cart and buy now
Currency selector and newsletter sign-up